New Canterbury England Rugby Kit Deal- JD Sports owned brand to replace Nike

Click here to see official pics of the new England Rugby Union Canterbury Kit 2012/13

EDIT- The official release for the new Canterbury England kit will be 19 September, 2012 ( 19.09.12)

JD Sports owned Canterbury will replace Nike as the suppliers to the English national rugby team. The Rugby Football Union made the announcement today ( March 2012) stating that Canterbury will supply kits to the England rugby team in a deal that begins in September 2012 until and over the 2015 Rugby World Cup. The Canterbury England rugby shirt deal is reported to be worth £5m a year, making the whole kit sponsorship deal to be worth around £20m.

Canterbury England Rugby Kit Sponsorship

Canterbury currently supply kits to the South African and Scottish national rugby teams, among others. The Canterbury England new kit deal brings an end to Nike’s association with England, a partnership that dates back to 1983.

The Canterbury England rugby sponsorship deal means that Nike’s last England kits would be the ones that the national team is wearing in the 2012 Six Nations.

2 thoughts on “New Canterbury England Rugby Kit Deal- JD Sports owned brand to replace Nike

  1. Pingback: New Canterbury Sale Sharks Deal- Sale ink 5 year shirt deal with Sale | New Rugby Kits Blog

  2. Pingback: New Canterbury England Rugby Kit 2012/2013- England Home Away Rugby Jerseys 12/13 | New Rugby Kits

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